There’s nothing more frustrating than launching a paperless autopay feature for your customers that no one adopts. You likely spent time researching the costs and benefits of the program before budgeting the money needed to sustain the new offering, only to see it go to waste.
You don’t have to resign yourself to this frustration. A concerted campaign to contact each customer and guide them toward the paperless autopay process may seem impossible to fit into your team’s current workload. But a thoughtfully implemented artificial intelligence (AI) program could be just the solution you need.
How it works
In this scenario, the upsides of artificial intelligence really shine. Here’s how an AI program might go about getting your customers on paperless autopay. You will:
- Provide a customer list. This is the most hands-on part of the process for your team. You probably already have the ability to filter through your customer list for those accounts that aren’t on autopay. Then it’s just a matter of giving that list to the AI program.
- Begin a messaging campaign. After the AI software has received your list of customers, it can begin to reach out to each individual. Depending on the program, it could call, text message, or email your customers. Some programs may be able to do all three—at the same time or in a staggered fashion—to maximize responses.
- Let AI guide your customers. Once the AI program gets in touch with a customer, it can guide them through the process of signing up for paperless autopay. Each customer may have different questions or barriers, which is why AI is a better option than pre-scripted messages that cannot individualize their responses as needed.
- Watch your paperless autopay customer list grow! Check in weekly or monthly and see how many customers have been converted to autopay. It will save you and your team precious time you used to spend tracking down and entering manual payments. Instead, you can better serve your current customers and seek out new leads.
Common pitfalls
There are a few things to watch out for when selecting an AI program to help convert your customers to paperless autopay.
First, make sure that whichever program you select is a human-guided AI solution. Artificial intelligence is at its best when humans have oversight and final control over outputs. A program with 24/7 human customer service stands out from the crowd with its ability to avoid upsetting customers with frustrating feedback loops or messaging blunders.
Second, any AI program you use should be fully compliant with the TCPA and other regulations. A single violation of the TCPA costs $500 in fines per customer, so depending on the size of your company this could be a devastating and costly mistake. Rather than worry about the fine print, purchase an AI program that has compliance covered from day one.
Finally, double-check that the AI program you want to use is compatible with your current technology suite. A program worth investing in should be compatible with a wide variety of software and hardware and have the ability to be updated in the months and years to come.
Pipes.ai is the solution for you
Since 2018, Pipes.ai has been helping companies maximize efficiency and bring their team to the next level with multifaceted AI solutions. Human-guided and fully compliant with industry regulations, Pipes.ai has an excellent, human customer service team that oversees every interaction the program has with customers. Additionally, it is compatible with most commonly used office software.
Don’t waste more time and money waiting for your customers to convert to paperless autopay at their own pace. The reality is, without some guidance, most of them never will. To see how Pipes.ai could be the solution you need, try our AI for free today.
