Blog

October 17, 2023

How to Know What to Say To Help Leads Convert

Are you scaring leads away with the wrong messaging? It happens more often than sales agents think. Ineffective messaging is a leading cause of low sales numbers. Certain sales realities cannot be sugarcoated. If you can’t close sales consistently, you’ll lose revenue. Fortunately, bad messaging is also one of the easiest issues to fix. However,… View Article

September 19, 2023

How to Overcome Sales Errors and Become A More Efficient Closer

Is a disorganized sales process ruining your closing rate? The problem often starts with sales errors or a poor strategy for handling leads. Yes, sloppy lead management can make it impossible for your sales team or call center to get on the right track. You want to follow through with warm leads all the way… View Article

September 12, 2023

Why Sales Agents Waste 75% of Every Day

Your sales team can’t perform magic. Stop giving them leads that make magic the only option for success! Yes, your team might be amazing. Yes, your team might be extremely motivated. However, the reality of sales and cold calling is that sales agents are often constrained by the resources provided to them. That’s why having… View Article

August 28, 2023

Lead Validation When Nobody at Your Small Business Knows How to Validate Leads

For marketing and sales teams, lead validation is the heavy-lifting portion of running a call center. If you’re not currently validating leads, you’re dramatically hampering the effectiveness of your call center team. If you’re currently trying to handle lead verification on your own using a system that your internal team has cobbled together, you’re probably… View Article

August 21, 2023

How to Validate Leads With Broader Analytics

Leads can’t exist in a vacuum. When you try to use leads that haven’t been verified with broader analytics in mind, you’re not doing anything much more advanced than opening a telephone directory. Why is it so important to include analytics when verifying and ranking leads? Understanding the journey of a lead helps your sales… View Article

August 15, 2023

How to Implement New Lead Scoring Methods for More Sales

Some leads are diamonds. However, the truth is that every batch of leads is bound to have some duds. Even medium-value leads can be losers if they siphon time away from high-value leads because your team has no way to differentiate between the two. How can you tell which leads are the best in the… View Article

August 8, 2023

How to Update Outdated Lead Data

Companies that outdated lead data struggle to make pitches based on yesterday’s news. If this is your company’s predicament, you’re truly setting your sales team up to fail. Keep reading to learn about important tips for maintaining up-to-date leads.